User Journey Analysis of travelers who relied on varied Online Travel Aggregators reveals numerous secrets to quality customer experience. Amsterdam, Bangkok and New York were the top travel destinations and OTAs like Expedia, Airbnb, TripAdvisor, KLOOK and Tiqets were used to book tickets.

The user journey analysis highlights and rates the varied OTAs involved on the basis of content, pricing, navigation and overall experience. The insight highlights the best and worst of these OTAs and assists a traveler in finding the best travel aggregator.

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