According to Adweek, 93% of shoppers say that user-generated content can help them with their purchasing decisions. This is huge and significant for every online marketplace as it highlights the impact of authentic reviews on the platform. Online marketplaces and other internet companies must monitor their user-generated content to augment their user experience and better business outcomes.
Text Moderation Services are designed to monitor such user-generated content in real-time and filter the unwanted ones based on the platform or legal guidelines. This not only improves the user experience on the platform but also helps businesses achieve their goals easily.